Originally published by Promo Marketing on February 10, 2012. What’s the most common response distributors receive when asking suppliers if their products are safe? “We have tested our product.” Yet in spite of this testing, I’ve heard countless stories from distributors and suppliers alike about how they have had to refuse product during the warehouse [...]
Read MoreOriginally published by Promo Marketing on January 27, 2012. Like success and life, product safety and compliance programs are about the journey rather than the destination. Compliance programs are not a black-or-white, pass-or-fail, all-or-nothing exercise. I’ve heard plenty of skepticism from people on the veracity of other companies’ efforts when perhaps an inward focus on [...]
Read MoreA version of this post was originally published by Promo Marketing on December 2, 2011. I’m often asked which product categories pose the highest risk for causing harm to people and damage to an end buyer’s brand. My typical answer applies a reasonable amount of common sense. It is fairly obvious that products appealing to [...]
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Originally published by Promo Marketing on October 7, 2011. It seems like every week I read an article lamenting the Consumer Product Safety Improvement Act (CPSIA) and the efforts underway in Congress to roll back some of the provisions of this law. I’ve repeatedly commented not only on the well-intentioned but hastily and poorly written legislation but [...]
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Originally published by Promo Marketing on September 23, 2011. More and more suppliers are investing significant time and effort to developing compliance programs. Can these comprehensive plans guarantee that all these suppliers’ products are 100 percent safe and compliant? I regularly hear these questions from end-buyers and distributors alike. There seems to be an expectation [...]
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